Financial Analysis Assignment Example | Topics and Well Written Essays - 1750 words

Financial Analysis - Assignment Example Even though there are other rivals offering similar products in the global market, Cartier’s performance has continued to grow tremendously for a long period. Alfred, Cartier’s took over the management of the business in 1874. In 1904 the company started designing and producing watches for different companies. Cartier entered into an agreement 1907 with Edmond Jaeger as supplier of the company’s watches. By 1912 the company introduced two new brands of watches Baignoire and Tortue followed by Tank model introduced in 1917. Cartier ownership changed in 1972 when a group of investors bought the Paris business from the initial owners. Also, the same group bought Cartier London in 1972 and Cartier New York in 1976 (Coleno 69). The company engaged in mergers and changed its management with an aim of strengthening its operations. Also, the company has been involved in different exhibitions held in different parts of the world with an aim of increasing its market across the globe. Cartier has several branches in different parts of the world and deals with different brands of jewelry and watches that are marketed and distributed across the globe. Carter has over two hundred branches located in more than 125 countries across the globe and over ten thousand employees. The company has shops in Middle East, America, Japan, Asia and Europe. The company deals with different products such as watches, leather goods and accessories. The carter products are marketed to affluent individuals who have great concern for personal status in the society (Coleno 87). Some of their products are designed to bring together individual’s celebrity, drive and lifestyle in order to establish a distinguishable market section. The gross margin is impressive and depicts an increase from the year 2009 across 2011. This implies that the business profitability is increasing as a result increasing sales.